The Sampler Email Newsletter
October 2005
Welcome
Welcome to another issue of the FIBR Sampler, an electronic newsletter
that keeps you connected with FIBR and regional food industry issues. Tell your
friends and colleagues to sign up for this e-letter by filling out the information
at www.fibr.info/emailnews. However,
if you do not wish to receive future issues of the Sampler, you can
be removed from our mailing list by sending an email to list@fibr.info with
REMOVE FIBR in the subject line.
Topics covered in this issue--
It's Time for a Taste of FIBR
Yes! It’s that time of year again! Join us for A Taste of
FIBR:
WHEN? WHERE?
Wednesday, October 26th! * 6:00 – 8:30 p.m.
Southern California Gas Company
Energy Resource Center
9240 Firestone Boulevard, Downey, CA
WHO?
FIBR members who will be exhibiting this year include: California Chips,
El Burrito Mexican Food Products, Red Shell Foods, Felbro Foods, Julia’s
Produce, Cabo Chips, Casa Herrera, Dandy Don’s Homemade Ice Cream, Soy
Foods of America, Quon Yick Noodle Company, Juanita’s Foods, Pasta Mia,
Gaytan Foods, Royal Produce Sales, Flanigan Farms, California Specialty Farms,
Global Trade Experts, Money Saver’s Meats, Mochi Ice Cream, Kikka, Uncle
Darrow’s, Mamma Bella, LuLu’s Desserts, Tomodachi Sushi, Wing Hing Noodle Company!
MASAAKI HORI NAMED COMMUNITY PARTNER OF THE YEAR!
Also that evening, three awards will be presented. Masaaki “Mas” Hori
has been selected as the FIBR Community Partner of the Year! Many
of you know Mr. Hori as your HACCP Lead Instructor in the Food Safety with
FIBR Program, or maybe you know Mas from his days as an inspector with the
California Department of Health Services, or you might know his as the Food,
Drug and Cosmetic Division Chair for the American Society for Quality. What
ever your relationship with him, you know why FIBR has chosen him as our Community
Partner of the Year. His leadership and unselfish dedication to promoting
the safety and quality of food products in Southern California are qualities
that could not go unnoticed. As a member of the FIBR Training Council,
Mas has dedicated countless hours to the program’s development and demonstrated
great leadership. Please come and join us as we honor a very special
person!
At A Taste of FIBR, we will also be announcing and presenting two additional
awards, the FIBR Food Processor of the Year and the FIBR
Food Safety Achievement Award. But, you must be present to see
who gets these ones!
RAFFLES!
Of Course, we will be raffling off our famous FIBR Baskets where you can win
a basket full of our member’s products! You could also get raffle
tickets for other great prizes that will be given out throughout the evening.
THE FUTURE OF THE FOOD INDUSTRY
Did you know that one of our FIBR members is Dorsey Culinary Arts,
a local Los Angeles High School that is educating future food industry professionals? Dorsey
students will be presenting a dish made from FIBR member products! Also
exhibiting are FIBR members, the Los Angeles Local Development Corporation
and the Community Development Technologies Center who will have information
about their programs that can benefit your company and your employees.
EAT, DRINK AND NETWORK!
There will be lots of yummy things to taste and a great opportunity to network
with your fellow food industry Colleagues! Networking is the number
one reason companies choose to join FIBR – Networking gives you power,
by sharing information and ideas with people in your industry, you gain knowledge,
friendships and possibly business partners!
Will we see you at A Taste of FIBR? Where was the last place you were
able to taste an ice cream sundae, sushi and chicharones, win a raffle and
make business connections all in one evening?
RSVP TODAY!
You should have received your invitation in the mail. If you are not
on our mailing list, well…you can come anyway! But, please RSVP
ASAP to Yvette Nunez at ynunez@fibr.info or
by calling 213/763-2520 x227. Please tell us your name, company name
and how many will be attending. Everyone is welcome! See
at the 2005 A Taste of FIBR!
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FIBR Graduates 5TH HACCP Class!
On September 20th, FIBR graduated its 5th Food Safety with FIBR Class at Southern
California Edison. Presented by the FIBR Training Council and
generously Hosted by Southern California Edison for the 5th
year in a row, the 2005 HACCP Class made their HACCP presentations and received
their certificates of completion.

Graduating students included: Lizandro Cisneros of California Specialty Farms,
Joel Perez of ConAgra Foods, Marwan Wright-Robinson and Carlos Granados of
Flanigan Farms, Robert Luis-Mendoza and Erica Namba of Fuji Natural Foods and
Vicki Huang of Tawa Supermarkets.
This year’s FIBR Training Council included Lead Trainer Masaaki “Mas” Hori,
Prosy Delacruz, John N. Pesce, Melissa Calicchia, Lyndon Ong Yiu and Sri Hortono-Pfuntner.
Guest speakers on graduation day included Ofelia U. Baretto who spoke on the
Future of ISO and Joy Joseph who addressed Strategies for Marketing your HACCP
Plan. Thank you to all our FIBR Training Council members who continue
to stay dedicated to presenting quality programs for our students.
Look for announcements for our 2006 training schedule which will include the
Food Safety With FIBR training presented in Spanish.
FIBR: Satisfying Your Hunger for Information.
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Welcome New Members!
CABO CHIPS
www.cabochips.com
COMERICA BANK
www.comerica.com
THE CORPROATE DEVELOPMENT GROUP
kmehta@tcdg.net
POPLA INT’L, INC.
www.popla.com
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Member Profile: Uncle Darrow's
Normally we start our member profiles by telling you how someone started their
business, what they make, how to reach them.
However, in light of the recent events of Hurricane Katrina, it would be best
to start this article telling you about Norwood Clark, the man. Mr. Clark
is a long-standing member of FIBR and owner of Uncle Darrow’s Cajun Creole
Eatery in Marina del Rey, California. When I interviewed Norwood, whom
I’ve known for years, he wasn’t focused on promoting his business,
he was more interested in telling me about his efforts related to Hurricane
Katrina. When the tragedy first hit, Norwood and a number of other FIBR
members stepped up to the plate to do what they could for the Hurricane Victims*.
In the midst of worrying and locating lost family members, Mr. Clark began
an effort to collect supplies and support to hit the streets of New Orleans. With
90 tons of supplies, over 7 days, 12 men, lead by Mr. Clark, arrived in the
Hurricane devastated area to help from the ground up. Norwood shared
stories of torn and lost families and had tears in his eyes from his experience. “We've had hurricanes before, but no one ever expected anything like this”. After
the Hurricane, lots of media came to Norwood for quotes and stories, he was
in the Los Angeles Times, the Fresno Bee, the Channel 5 news, CNN – but
he was only concerned in getting the message out to help the victims. Even
as we interviewed, his mind was spinning the idea of a benefit jazz concert,
something the community was asking for – because he had spearheaded other
benefit concerts before. Where could he hold it that was big enough? Norwood
also shared ideas about galvanizing communities and finding ways to fund on-going
assistance to the “invisible” citizens who might not get enough
help.
His passionate connection to his roots can also be seen in his business. We
met before lunchtime so that we would not be disturbed by the customers who
started pouring in as I was leaving. So, you might be asking yourself,
why is a restaurant owner a member of FIBR? As the story goes, in 1988,
Norwood started manufacturing and selling Cajun style candies to Nordstroms
and duty-free airport shops. Uncle Darrow’s also supplied Starbucks
with fresh pastries for four years. But as business environments changed,
so did Uncle Darrow’s. Looking to expand business, Norwood opened
and operated his first retail establishment for 8 years on Venice Boulevard. Due
to circumstances beyond his control, Mr. Clark was forced to relocate. He
opened his current establishment in Marina del Rey in December, 1999. And
the food is great! The best testament is that Uncle Darrow’s has
been named the “Best of” Cajun/Creole for the past 5 years!
Norwood says the most valuable part of being a FIBR member is the “access
to knowledge and resources FIBR provides”. “My first love
is manufacturing and I hope to get back into it someday” and that is
why a restaurant owner is a member of FIBR. He was manufacturing when
he first joined and stays involved because he continues to learn more about
the thing he likes to do best.
Uncle Darrow’s is located at 2560 South Lincoln Boulevard in Marina
del Rey at the northeast corner of Washington and Lincoln Boulevards. The
phone number is 310/306-4862. Opened for lunch and dinner on the weekdays
and on the weekends you can also get a great southern breakfast. To see
menu’s and to get more information, visit their website at www.uncledarrows.com
FIBR would like to acknowledge and praise the efforts of so many during
the Hurricane Katrina Disaster.
Many thanks to:
- Norwood Clark of Uncle Darrow’s
- Ozabe Banks of Money Saver’s Meats
- Henry Leong of Quon Yick Noodle Co.
- Horacio Bellofiore of California Specialty Farms
- Grace Low of Harvest International 2000
- Maria de Lourdes Sobrino of LuLu’s Desserts
- Mark Roth of El Burrito Mexican Foods
Everyone listed here dedicated time, money and food to help the Hurricane
Victims. These are only the ones we know of – knowing our FIBR
Family, we are assured many reached out to help those in need. Again,
a million thanks.
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Congratulations to Prosy Delacruz and Denise Fairchild
FIBR is excited to announce that two of its members, Prosy Abarquez
Delacruz and Denise Fairchild have received appointments in City
of Los Angeles’ Mayor Villaraigosa’s Administration.
Ms. Delacruz, a retired public heath – law enforcement professional
for the California Department of Health Services, Food and Drug Branch,
co-founder of the Food Safety With FIBR program and FIBR Board member was
appointed to serve on the Civil Service Commission.
Denise Fairchild, President of the Community Development Technologies
Center has been appointed Senior Advisor for South Los Angeles Investment
Initiatives. Ms. Fairchild will spearhead investment initiatives
to create a comprehensive approach to bring public and private investment
to South Los Angeles with the aim of creating quality jobs and improving
the quality of like in the area.
Again Congratulation! FIBR is proud of your accomplishments!
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A message from San Diego County: Journey to Excellence
San Diego County Department of Environmental Health
Food and Housing Division
A Journey to Excellence
What do a vision, an iron will, a fierce determination and a velvet
glove all have in common? They all arrived in San Diego
County in 2001 and each of them was to play a major role in transforming
the food inspection program of The Department of Environmental Health
(DEH) into a nationwide leader in the field. Our commitment
is enveloped in our vision statement, “Public and Environmental
Health through leadership, partnership and science.” The
goal of bringing the Samuel J. Crumbine Award to San Diego in three years
became our mantra. And so our journey to excellence began.
San Diego County had several very positive components already in place,
notably a talented and dedicated staff, a stable funding source and a program
that had long ago established a food-handler education procedure and numeric
grading system for food facilities. Like so many other tired food
safety programs, San Diego’s Food and Housing Division (FHD) had
become entrenched in an archaic and adversarial inspection methodology
that focused on violations rather than correcting behaviors and practices
that contribute to foodborne illness.
The regulated community saw FHD inspectors as adversaries rather than
partners in preventing foodborne illness. This was basis for changing
our approach to inspecting to a risk factor and intervention-based system. FHD’s
primary focus is now to reduce foodborne illness. The food facility
inspection program shifts inspectors’ efforts to controlling the
risk factors identified by the Center for Disease Control (CDC) as the
most prevalent contributing factors to foodborne illness or injury.
The TEAM Excellence Performance Measures System
The Food and Housing Division strengthened our food safety program through
the development and implementation of a model “TEAM Excellence
Performance Measures System” and retooled our inspection
methods with input and support from the industry we regulate. There
are four main principles of our TEAM Excellence program: assessing
risk, communicating risk, managing risk and verifying the quality of
service. This innovation has improved the over-all effectiveness
of the food safety program. FHD has a strong partnership with our
stakeholders; active managerial control programs that include risk control
plans for operators; strong educational programs and outreach to operators
and educational institutions to help us to cause long-lasting employee
behavior changes. For this model program the San Diego County Food
and Housing Division achieved our goal when we were awarded the prestigious
Samuel J. Crumbine Award for excellence in food protection this year.
The Center for Disease Control has identified five risk factors that are
commonly identified as the causes of a foodborne illness. These risk
factors include food from an unsafe source, improper holding temperatures,
inadequate cooking, contaminated equipment and poor personal hygiene of
foodhandlers. An intervention is an action or behavior that
minimizes the risk factors. They include a demonstration of knowledge,
employee health controls, controlling hands as a vehicle for contamination
and time and temperature parameters to control the growth of pathogens. The
Food and Housing Division recognized that we could do very little to prevent
contamination of food in a retail facility if the wholesale operation that
supplies the retailer has no control of the risk factors within their facilities. In
2003, FHD developed an inspection program for wholesale food warehouses. As
with all of FHD’s other programs, the inspection emphasis is on the
risk factors and public health interventions to minimize them.
FHD believes that using positive reinforcement during an inspection may
help increase the occurrences of positive actions and behaviors on the
part of the foodhandlers. Numerous studies have shown that the use
of positive reinforcement promotes long-term positive change in human behavior. For
this reason, the inspection form is structured to document when an establishment
is in compliance with items related to the risk factors and interventions. An
example of positive reinforcement is the use of a chart where temperatures
can be recorded. Temperatures that are both in compliance and out
of compliance are recorded. The inspectors are acknowledging the
good along with the bad. By identifying and recognizing the positive
behaviors and actions in a food establishment, employees are likely to
continue these behaviors. This shifts the inspections focus to compliance
rather than only identifying violations as was the past practice of most
inspection programs.
While recognizing positive behavior is important, it is still necessary
to identify and change negative behavior that can lead to foodborne illness. It
is essential that the inspector check the source of food throughout the
warehouse. When a facility cannot provide documentation of the source
of a pallet of food, then the inspector must reinforce this practice as
unsafe. It is crucial that the inspector work with the person in
charge to ensure that changes are made so that critical items are in compliance
when standard procedures are used.
A Unique Voluntary Grading System
One unique feature of the wholesale food warehouse inspection program is
a voluntary grading system. A wholesale food warehouse may request
to be graded during an inspection. The warehouse is given a letter
grade card to display reflecting the facility’s commitment to food
safety training and the enactment of a risk control plan to keep food
safe. A risk control plan helps the operator to identify and mitigate
food safety and security risks. It also helps operators to quickly
and efficiently respond to recall, should that become necessary.
The first wholesale food warehouse to be graded in San Diego County received
an “A” in June of 2005. The operator of the facility
developed an extensive risk control plan and recall procedures that will
be a model in the event of an emergency. His plan included procedures
for controlling temperatures; verifying approved sources; food storage
procedures; receiving, transportation and delivery procedures; food security
procedures; employee training procedures; sanitation operating procedures;
pest/vermin control procedures; documentation and recordkeeping procedures
and most importantly, a recall plan. This historic event was witnessed
by television cameras and the operator reports that his sales have increased
due to the grade card that is now part of his advertising.
In San Diego, the Food and Housing Division’s journey to excellence
did not end with the Samuel J. Crumbine Award, it has only just begun. Our
challenge now is to apply all of the TEAM Excellence principles to all
of our environmental programs which include public swimming pools, housing,
and body art facilities. If the inspector’s time in a facility
is focused on identifying and reducing risk factors and in improving the
interventions that minimize them then we should see a reduction of the
dangerous behaviors and actions within the facility. With
a reduction in risk factors and an improvement in interventions, we expect
to see long-term behavior changes that enhance the quality of life by promoting
public health and safety for the three million residents of the County,
as well as the nearly 15 million visitors that visit “America’s
finest city” each year.
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CDTech Announces 10th Anniversary Celebration!
The Community Development Technologies Center (CDTech) announced it will
be celebrating its 10th Anniversary November 11-12, 2005.
CDTech will present: Creating Communities that Work: Working Capital,
Working Democracy and Working Families. The program and reception are
scheduled to begin on Friday, November 11th at the Skyline Room at
the SBC Tower in Los Angeles. Awards, presentations and dialogue with Storm
Cunningham, Author and Futurist on Creating a Restoration Economy
will run from 3:00 – 5:00 p.m., which will be followed by a reception
from 5:00 – 6:30 p.m.
The anniversary celebration will continue on Saturday, November 12th from
8:30 a.m. to 12:30 p.m. with a Community Treasure Hunt! Teams
of corporate, community and youth representatives will compete for Cash Prizes
and Awards in a Community Treasure Hunt focused on three Los Angeles Neighborhoods.
For more information or to RSVP for this event, please call 213/763-2520,
extension “0” or visit their website at www.cdtech.org
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LAEDC Proves Invaluable
LAEDC PROVES INVALUABLE RESOURCE TO LA AREA BUSINESSES
BUSINESS ASSISTANCE TEAM OFFERS FREE SERVICES
For companies throughout Southern California with an interest in
expanding their businesses to Los Angeles and for businesses in Los
Angeles County seeking assistance to grow (and add employees), the Los Angeles
County Economic Development Corporation (LAEDC) can prove to be an
invaluable resource, and partner, for your business. And if, for some reason,
you’re thinking about defecting from the LA region, the LAEDC is
able to work with you to identify possible solutions before you make
such a move.
Formed in 1981, the LAEDC has become the premier region-wide business
and economic development organization serving the business community
throughout LA County. Its mission is simple – to attract, expand, and
retain businesses throughout LA County and support private sector job growth
throughout the region. Since the business assistance program was
started in 1996, the LAEDC can proudly say that it has worked with hundreds
of companies, large and small, and its efforts have supported the attraction
or retention of over 100,000 jobs, having hit that milestone in April 2005. Those
jobs, in turn, had a huge impact on economic activity, mainly due
to salaries, and generated over $65 million in annual tax revenue to LA
County.
The LAEDC has various departments, offering services that can be
of value to area companies seeking to grow their business. Most widely
known is the Economic Research and Information, led by its Chief Economist,
Jack Kyser. Known as the “guru” of the LA area economy,
Kyser and his economics team produces a wide range of reports and compiles
data that any business doing its due diligence should know. All reports
are available at no cost on the organizations website at http://www.laedc.info.
Economic Consulting is another strong area for the LAEDC. This
team provides “for fee” economic impact analysis and consulting
services for a wide range of public and private clients, including
some of the areas large railroad companies involved in goods movement such
as BNSF and Union Pacific.
The Business Development and Assistance team, headed by Vice President
Greg Whitney, however, continues to operate the core mission of the LAEDC---working
with companies in an effort to attract and keep jobs in the LA area. With
a team of 10, including 7 regional managers covering the entire County
of Los Angeles, the LAEDC seeks to identify companies not currently in
the County and help facilitate their identification of the best community
for them to establish a presence and to work with the local municipality
to streamline permitting and other governmental processes so that business
can get started.
Key services offered by the LAEDC business assistance staff includes: site
location; identification of incentives that may be available; facilitation
of introductions to local regulators and officials so you can fast
track your business needs; identifying local and state programs that your
business can take advantage of; workforce identification and training; identification
of nontraditional financing programs; and labor market information.
As a private, not-for-profit corporation, the LAEDC is funded by
businesses throughout the region that care about growing the regional
economy. As
a result, the organization is here to service and support the business
community here in LA. Given the size and growth and importance of
the food sector to the LA area economy, the LAEDC looks forward to
establishing even closer working relationships with FIBR and its individual
member companies.
For more information about the LAEDC, please visit our website at http://www.laedc.org and
if your company has a specific issue or concern, please contact Dwayne
Gathers, Regional Manager, who covers the LA Metro area (Downtown
and East side) as well as South LA. If your business isn’t located in
these areas, Dwayne will be happy to forward the information on to the
appropriate regional manager. He can be reached at dgathers@laedc.org or
213-680-1888.
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LAEDC Supports Attraction of Food Businesses To Lanzit Industrial Site
The Administration of new LA Mayor Antonio Villaraigosa hopes to fast track the final development of the Lanzit Industrial site (1.1 MB PDF), located in South LA. As a result, the City of LA will see the first major new industrial development in a very long time. The Los Angeles Economic Development Corporation strongly supports this new development and seeks to promote the Lanzit site to companies seeking to establish a presence and be closer to this huge market. In addition, the LAEDC wants to find those food industry companies that require space for expansion.
The Lanzit site, located roughly at 111th Street and Lanzit Avenues, in South LA, is a unique 9 acre site that will become a Master Planned Development, offering build to suit opportunities up to 80,000 sf in a secured, gated, environment. The site is located just north of the 105 freeway, is situated within both the state enterprise zone and federal empowerment zone (offering numerous incentives to manufacturers) and will have ample parking.
For more information on the Lanzit project, and to discuss your company's site location needs, please contact Dwayne Gathers, LAEDC Regional Manager, at 213-680-1888 or dgathers@laedc.org.
Click here to view the Lanzit Industrial site (1.1MB PDF).
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Have You Taken the FIBR Survey?
FIBR has been conducting an on-line survey focused on international trade. Do
you import raw materials for your processing? Are you interested in
exporting your product? These are some of the short questions that
are part of the survey.
Please take a moment to answer the survey. The information you provide
with help with research about the benefits of Free Trade Zones, to identify
potential group purchasing opportunities and give us some insight into future
international trade programs for our members.
Every response helps us serve you better, click
here to take the survey.
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Join FIBR Today!
New business opportunities like the ones described above are just some of
the benefits of membership. The FIBR Sampler will profile member
companies and individuals to help you grow your business. For more information
about membership, contact Yvette Nunez at ynunez@fibr.info.
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